The Yellow Legend

March 30th, 2007

Following a thread from lowyat.net, which there is a discussion on the infamous YellowMan which has since appeared on all of the DiGi’s TVC.

It has reached to a certain extend that this campaign overexceeded my expectation and amazed the heck out of me. Started which more than a year ago, that now it has been on all of Malaysian’s word of mouth to talk about the yellow man that does not bear any name. Which initially, it did really catch an attention with the TVC bearing the famous song “I Will Follow You” that is later translated to both Chinese and Malay version of the TVC. Suprisingly the songs are then made a big hit and everyone requested if there is any channel they can have it towards their phone as a ringtone.

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Watch : English / Chinese
Downloads & Listen : I Will Follow You – English / Chinese

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Top : A news article that talks about the Yellow Man appearance on a local primary school credits (jovial)

It seems that it is not about selling a product towards the consumer anymore of telecommunication, but an image, a brand or even a character which people will remember inside their heart dearly.

It has since then became even a bigger word of mouth between Malaysian when the Chinese New Year TV spot debutted early this year that relates to the idea of having a Wide Coverage in almost every part of the house. Hilarious as it seems, it does really catches the audience’s attention, creates a memory and to create a positive positioning for the brand.

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The campaign itself went so massive that they even sent out the yellow man mascots to famous hypermarkets nationwide. What really amazed when I heard that on one of the small concert they’ve sponsored recently had their mascot running around the crowd below the stage!

Credit goes to the threadstarter : VSRock

TVCs

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Watch DiGi Centre

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Congralutations to Naga DDB

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Weekend Digest III

March 30th, 2007

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Youtube : Organ Donation
A really touching TV spot that raise general awareness on organ donation via ibelieveinadv

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Japanese Bento
A huge list of bento collection that is explicitly designed. This has come to the conclusion that it is always true that Japanese are really particular in being perfect on their very own cuisines and traditions. Note the finishing of every each of the bento towards the end of the page.

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Wireframed Car
This is a life size car that is built and left outside for an exhibition which are then issued with a parking ticket for occupying a space which a real car aren’t allowed for parking.

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RedBull HQ London
Beautiful and would be one of the top spot to be working with. And if you are anywhere around The United States of America, Red Bull organized a competition where you can recycle their cans for a work of art that would win you thousands of dollars.

How is your preparation towards the KOMAS Freedom Film Fest 2007? Thanks tuckloong.

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Weekend Digest II

March 30th, 2007

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NOW SHOWING : Helvetica
If you have not heard about it, it’s a documentary dedicated towards the typography history, graphic design and global visual design culture. via neatorama.

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Toilet Paper Manga

A look at how creatively Japanese can do with their free time to indulge daily applicances with design. via neatorama.

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Computers & Clay
What happens when a beautifully drawn work are printed on a different material itself? Scott Rench did it on ceramics which looks gorgeous on any occasion, wheter if you bring his work outside of the house or inside a room. via neatorama

Interested in more crazy stuff? Have a look at these Japanese music sheet.

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It Crashed Upon A Midnight Clear
A hilarious car insurance ad that remind people of being safety concious while being on the road. via neatorama.

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A 10$USD Professional Photography Setup
Learn how to make a Macro shot Photography setup with only 10$USD via neatorama.

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RED CROSS Mobile Billboard
When an optical illusion is executed properly, the result can always be stunning as what you seen from Red Cross. A moving billboard which are placed around New York. via neatorama.

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Weekday Digest

March 30th, 2007

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Massive Gamaing Mosaic Mural
Huge effort in recreating the classic.

rotate.jpg Fallen Angel the movie
Rotate – Games for the brain
Work out your brain at the end of the weekday, by simultaneously rotating the pictures until it show something that makes sense.

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Pong Shirt
If you want to catch some realserious attention while walking down the street, wear this animated (really) shirt.

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Stunning Images

March 30th, 2007

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Nikon Stunning Gallery

An interesting website to look at myriad of beautiful pictures taken with Nikon’s Digital SLR series which is grabbed from Flickr. Developed by Stamen which is famous for building interactive visualisation projects such as Digg’s Spy. They can really show amazing stuff that can be done with Flash.

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SHIFT! SEMINAR (Creative Design Seminar & Exhibition)

March 29th, 2007

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More details for the upcoming seminar this weekend.

Date : 31 March (Saturday)
Time : 11am till 1pm (registration starts at 10.30am)
Venue : Bahamas 1 & 2, Level 12, Sunway Lagoon Resort Hotel
Fee:
RM80 – Industry/Professionals
RM15 – Non TOA students (early birds – must register by 30.3.07 through email – janewong@toa.edu.my)
RM30 – Non TOA students (on the spot registration on 31.3.07)
FREE – TOA students (on the spot registration on 31.3.07)

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Hutan Kenangan

March 29th, 2007

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Hutan Kenangan
A theatre performance by Malaysian & Japanese physically disabled performers. “Hutan Kenangan” is a fairy tale on fairies that try to fight back the peaceful forest destroyed by the evil king, including some comical scenes. Casts were chosen from workshops held in July last year and they have been rehearsing weekly with getting support from volunteer staff. Ms. Kim will join the one month long intensive rehearsal here from early March. Audience can expect something new in their theatre experience through this production. This will be an interesting and meaningful piece for both children and adult.

Date & Time:
6 (Fri) & 7 (Sat) April 2007 @ 8pm
8 (Sun) April 2007 @ 3pm
Venue:
Pentas 2, Kuala Lumpur Performing Arts Centre (KLPac)
Sentul Park, Jalan Strachan, off Jalan Ipoh, KL
Ticket:
RM30, RM15 (Students, Disabled & JFKL Members)
available at:
KLPac box office 03-4047 9000
The Actors Studio Bangsar box office 03-2094 9400

For further enquiries, please kindly contact JFKL at 03-2161 2104 or e-mail to jpcc@jfkl.org.my

Maryani Abdullah’s Blog (one of the casts for Hutan Kenangan):-
http://mariannie-missycat.blogspot.com/index.html

Information from : http://www.jfkl.org.my/events/event_body.php?id=128

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CHAOS in Unison

March 29th, 2007

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Come to HANDS drum concert <Chaos in Unison>

Date : 12 – 14 April 2007
Time: 8:30 P.M.

Date : 15 April 2007
Time: 3:00 P.M.

Venue : KL PAC Pentas 1

Hands Club member will gets 10% discount upon purchase. Visit http://www.hands.com.my or contact 03-4047 9000 / 03-2094 9400 for inquiries.

Thanks huichi. You have to see them in action, believe me. You’ll stunned by their mind blowing performance. A hybrid action between classical drums and modern scores.

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SHIFT! SEMINAR (Creative Design Seminar & Exhibition)

March 28th, 2007

I’m please to announce that we will be having 2 notable speakers; Anna Gerber [UK] & Anja Lutz [Germany] to conduct seminars. Please refer to the following information to find out more about the seminars.

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Date: SAT, 31.3.2007
Time: 10.00am – 1.00pm
Venue: Sunway Hotel
Speakers: Anna & Anja
Entrance fee
: Please contact joannekok[at]toa.edu.my (students rate available)

Speakers’ Profile

Anna Gerber is a designer and writer based in London. She is the author and designer of All Messed Up: Unpredictable Graphics (Laurence King, 2004) and co-author and designer of Influences: A Lexicon of Contemporary Graphic Design (Die Gestalten Verlag, 2006) with Anja Lutz. She writes regularly for magazines such as Print, Eye, Creative Review, Frieze and Idea, and her work has also been published in Shift!, dot dot dot and +rosebud. She has a background in philosophy and communication design. She currently teaches at Central Saint Martins and London College of Communication (LCC) and has held workshops and lectures across the U.K., as well as in the U.S. and Australia.

Anja Lutz is a graphic designer based in Berlin. In 1995 she initiated the project Shift!.

As an experimental platform to push and question publishing. She is editor and art director of Shift!, comprising 15 publications thus far. Shift! Has won numerous awards and has been featured in several exhibitions and festivals. She was visiting professor at the American University of Beirut and is currently artist in residence at Akademie Schloss Solitude, Stuttgart.

If you would like to find out more about the speakers and workshop description, please visit:
http://www.shift.de/scripts/publications/index.php
http://www.idea-mag.com/cgi-bin/book/catalog.cgi?language=en&item=309
http://www.annagerber.com

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Brilliant Creative Advertising

March 28th, 2007

A look on the advertising blog i’ve been missing for almost half a month, startled me when I went through a huge list of great and some heart touching ones.

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PSP Fingers
But to my very suprise, from the whole feed list, there are at least 2 Malaysia agency in it. I feel so proud of being Malaysian. Well, this one is from SIL.

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CLEO
While the latter are from the infamous Leo Burnett Kuala Lumpur C.D. by Yasmin Ahmad and Mohd. Ali

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http://www.stolenchildhood.net/

But what really stood out from the rest and catches my eye and heart are these piece for StolenChildhood.net. The image just struck across right into my mind when I saw it. Looking as if it’s another normal drawing. It conveys so much we can see. Trauma, fear, feelings.

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MYDC Malaysia Young Designers Contest 2007

March 28th, 2007

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Malaysia Young Designers Contest 2007
MODA is organising a revolutionary competitions for all designers from Malaysia which is aged 18-35 years old. Based on the theme “Changing Pattern” you are required to design a set of clothing to be featured on the upcoming Malaysia’s very own Project Runway. Thanks Kenny.

Entry Form (PDF)

Deadline : 2nd April 2007

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RED: my interpretation

March 27th, 2007

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Written By : waikhong

Red is one of the basic primary colours and it does contribute a warmer aura to our million colours in everyday life. I wonder what happen if red is truncated out of our color palettes. I guess we will feel “blue” some of the time. As a Chinese, my culture told me about red as festivity and prosperity. In fact, our ancestors were all agreed about. I remembered my mom used to ask all of us in the family to buy the reddest clothes to celebrate Chinese New Year. I never failed to disappoint her and glad to feel the festive moment. Most of the decorative items are red: the tanglung, angpau, the cookies containers and many more. In fact, my father said he will remain the decorations to bring good luck for the whole year through.
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Read the rest of this entry »

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