Smokin Is Poison – Tanker
Sometimes literal representation could help in creating a stronger sense of awareness especially when it deals towards health issues. via ibelieveinadv

Olympus Underwater Case
While seeing tv spots inside mobile phone shouldn’t be much unusual these day, perhaps to stuff one inside a digital camera they’re selling is something radical, and it does help in selling the underwater case better.via ibelieveinadv. Some really good implementation from Nike that you might want to check out as well. Perhaps you might also interested in read up on one of the infamous couple in the creatives.

Canal + Brokeback Mountain
One very hilarious spot which previously was done sharing the concept from March of the Penguins. Sweet. Would be an effective idea if it’s to promote anti-piracy. What do you think? via ibelieveinadv

Throughout the weekend, I’ve got a list of interesting adverts would like to share with you as well. And most of them are winners from the recently announced Cannes Lions 2007.

• Unicef Pro Reading Campaign
• The Rock Trust
• Protect Your Head Cannes Lions 2007
• Wonderbra
• Cordaid
• Fedex – Really Quick
• WWF – Evolution
• WWf – Future is Man Made
• Responsible Ads